Google+ for Accountants


Overview
The course provides a concise overview of  Google+, the second largest social media platform in the world behind Facebook, and how accountants can use this channel to boost their search engine optimization, real-time communications, blogging and more. 

Objectives
Upon completion of this course you will have learned how to:

  • Use Google+ to improve your Google ranking -- and get your content indexed more quickly and show up higher in Google search results compared to content posted on other social networks.
  • Transform your internal and external communications by using Google+ Hangouts and Helpouts -- instant webcasting tools that allow you to make video calls with up to 10 people at once and broadcast to a global audience.
  • Utilize Google+ as a long-form blogging tool which offers many advantages over other blogging platforms.
  • Leverage Google+ as a business intelligence network and tap it to access communities and conversations which are generally more technology-savvy, professionally oriented and multi-media rich compared to other leading social networks.
Emphasis
  • What is Google+?
  • Facebook and Google+:  Key Differences Every Accountant Must Know
  • How Enterprises and Accounting Operations Use Google+
  • Creating a Google Account and Google+ Profile
  • Google+ Basics
  • Google+Circles
  • Leading Google+ Features -- +1 Button, Sharing, Privacy, Stream, Translation, Search, What’s Hot, Photos, Communities, Events, Hangouts, Hangouts OnAir, Pages, Google+ business, Google+ and Google Apps, Local)
    Starter Google+ Strategy for Accountants
  • Google+ Resources for Business
  • Three Key Takeaways and Recap
Prerequisite
None

Preparation
No advance preparation required

Level of Knowledge
Overview

CPE Credit
2 Hours

Delivery Method  
Group Internet Based

NASBA Field of Study
Specialized Knowledge and Applications

Author
Garrett Wasny